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Session Speakers
Session Description
Virtually every business, enterprise, and organization of any size is looking to engage with consumers through a trusted means of communication. Regulators and policymakers are also looking to ensure that consumer engagement is rooted in a trusted ecosystem whether via messaging or voice platforms. This forum provides an opportunity for ecosystem stakeholders to learn about the latest efforts to facilitate non-consumer to consumer communication while keeping consumer protection at the core of industry efforts.
This is an invitation only session. You must have pre-registered and been accepted by CTIA to be admitted. Walk ups will not be permitted into the session.
ConnectMobile 2024 Agenda
Keynote Address: Unlocking the Power of Network APIs to Drive Exponential Innovation
Niklas Heuveldop, Vonage CEO, shares insights on how Vonage is navigating challenges and opportunities, expanding on what’s possible today by using APIs to make advanced 5G network capabilities available to the world’s developer community to accelerate innovation. He’ll discuss how driving an open ecosystem enables developers to create a new class of applications to transform the way enterprises operate and engage with customers, providing new value-added services across industries and the public sector, while also helping communications service providers find new ways to monetize the network.
The discussion will cover the vision for shaping the future of digital communication, technological advancements, market trends and use cases.
Panel: Partnering on Enforcement to Protect the Ecosystem
Government and industry representatives discuss the various initiatives reflecting the impactful role that public and private partnerships play in the unwanted message mitigation space. Panelists will focus on how federal and state enforcers work with industry through initiatives such as CTIA’s Secure Messaging Initiative (SMI), to identify and target bad actors in the messaging space.
Panel: The Future of Messaging: A North American Perspective
For more than 30 years, SMS has been the predominant interoperable wireless messaging protocol in the U.S. This panel discusses the future of SMS, RCS and other messaging technologies.
BCID™: Restoring Trust in Voice Calling
This panel highlights Branded Calling ID, an ecosystem-driven solution that aims to restore trust in voice services by securing and enhancing the calling information consumers receive. BCID™ is the only industry-led Branded Calling ID, standards-based Rich Call Data ecosystem engineered to be secure by design to deliver trusted, branded calls nationwide for enterprise businesses.
Fireside Chat: The State of Messaging & Consumer Voice Engagement: A CTIA Research Special Report
In a repeat performance following their highly acclaimed 2023 presentation, Dr. Bob Roche and Sean McNicholas from CTIA present new data and insights into the ever-growing and constantly evolving messaging and voice industries. Their analysis highlights the latest trends, innovations, and challenges shaping the future of messaging and consumer engagement in the voice channel.
Fireside Chat: Jen Kessler VP, Product, Klaviyo
How and where consumers buy has drastically changed in the last few years, disrupting every brand's marketing mix. Join Klaviyo's VP of Product as she discusses how the most successful brands are implementing omnichannel strategies to build relationships with their customers, converting them into loyal and repeat buyers.
Lunch, Sponsored by BCID™ & MorganFranklin Consulting
Removing Friction from Identity: A Conversation with ID.me CEO
The IRS uses ID.me to verify the identity of the American taxpayer. Some would say, ID.me has solved Know Your Customer (KYC) on a grand scale. Founder, CEO, and Iraq combat veteran Blake Hall shares his founding story and the lessons learned working to unlock identity and keep platforms clean.
Panel: Protecting the Consumer: The Goals and Strategies of the Secure Messaging Initiative
CTIA’s Secure Messaging Initiative (SMI), is a collaborative industry-led effort aimed at enhancing messaging ecosystem efforts to fight unwanted or illegal text message spam. The discussion highlights the SMI's mission to protect consumers from spam and support enforcement.
Fireside Chat: Enriching Engagement Between Brands and Consumers
This fireside chat expands on Attentive's theme last year, focusing on how advancements in AI and rich messaging channels are transforming brand-consumer interactions. Learn how AI enables smarter, more responsive communication, and how rich channels like RCS enhance the quality of these interactions. With real-world examples, this session provides actionable insights on leveraging these technologies to improve customer experiences and drive business results.
Panel: Know Your Sender: Enhancing Transparency in the Messaging Ecosystem
The origins of Know Your Customer can be traced back to the passage of the US Bank Secrecy Act in 1970. Similar terms such as Know Your Brand (KYB) and Know Your Sender (KYS) emerged in recent years to focus on best practices for registration, vetting, verification, and other efforts to know your sender/brand in the message space. Legal and business minds collaborate to provide perspectives on friction in current processes, and industry efforts to streamline onboarding and address fragmented verification while enhancing transparency and trust in identity.
Fireside Chat: Alex Beller, President Postscript
Postscript champions SMBs in text message marketing, establishing itself as a leader in SMS-only marketing for SMBs on the Shopify platform. President and Co-Founder Alex Beller discusses the company's scaling journey and the challenges of building solutions for America's small businesses.
Doors Open: 8:00 AM